USC Annenberg School For Communication and Journalism

Learning the Steps of the Dance of Change

Improving change capabilities by integrating futures studies and positive organisational scholarship

As the pendulum swings back towards growth in business, organisational change is again on the top of the corporate agenda. Change management in recent years has not had a very successful record, and organisations must improve their change capabilities – they must better learn the dance of change. The success of change initiatives more than ever depends on the people in organisations. This article presents a people-oriented approach to change by integrating the latest developments in “inside-out” positive organisational scholarship with “outsidein” thinking of future issues. The methodology facilitates better organisational learning as well as boosting people’s commitment to change, and is a practical, simple and effective way of structuring and facilitating large-scale, complex organisational change initiatives.