USC Annenberg School For Communication and Journalism

China Programs
Courses in English and Mandarin

Description

USC Annenberg develops customized executive education programs to suit your communication and journalism needs. We have delivered 'best in class' courses for global media companies, corporations, government officials and research foundations.  

Agenda

Core Courses Include:

Strategic Communication

Creativity and Innovation

Communication Management

Crisis Communication

Narrative Storytelling

Transmedia Storytelling

Digital Strategy

Media Entrepreneurship

Leveraging Digital/Social Media

Session Information

Customized courses are taught from 9:00 AM to 5:00 PM, Monday through Friday. Our programs include site visits to leading media, entertainment, and advertising agencies in Los Angeles.

The Closing Ceremony will take place immediately following the last session which will include class projects and presentation of certificates.